Synchrony launches Latinx Executive Alliance, a coalition dedicated to promoting Latinx talent in American companies


According to the 2019 U.S. Census, the Latinx community is the fastest growing demographic in the United States and yet, a recent corporate governance study from the Hispanic Association on Corporate Responsibility (HACR) reports that if the Latinx community is 18%1 of the population, Latinx talent holds only four percent2 executive positions in Fortune 500 companies.

“The Latinx Executive Alliance helps bridge the growing gap in recruiting and promoting Latinx talent through United States“Said Alberto” Beto “Casellas, President and CEO and Executive Vice President of Synchrony Health and Wellness. Many Latinx individuals who are ready to lead.”

The Latinx Executive Alliance aims to create a more diverse workforce by identifying, mentoring, developing and promoting the next generation of Latinx leaders. The Alliance will also help identify opportunities within organizations where diverse professional talents can have a significant impact and help their businesses better meet the needs of their customers and communities.

“At Synchrony, we encourage our employees to connect with organizations that offer different perspectives because we believe this can have a positive impact on their personal and professional development,” said DJ Casto, Director of Human Resources at Synchrony. “When my colleagues and I searched for a professional network where C-Suite Latinx leaders could collaborate, connect, invest and support each other, we just couldn’t find one. We then decided that we would lead the way ourselves and in doing so, ensure more opportunities and better results for Latinx individuals and the businesses they support. “

The Latinx Executive Alliance invites business leaders and executives from all companies, industries and sectors to attend its inaugural virtual event entitled “Impacto” on Monday, October 18, 2021 from 12:00 p.m. to 1:00 p.m. HEY. The goal of the event is to create a forum where leaders from across the Latinx community can begin to candidly share the challenges and opportunities they see in American business and discuss how they and others can collectively support Latinx leaders on their career path. Lessons learned from the discussion will help define the Alliance’s long-term goals and direction. Expected attendees will include executives from Fortune 500 companies as well as medium and small businesses. Current and future Latinx professionals are invited and encouraged to attend the virtual event and can click here to register.

Speakers for the “Impacto” event include:

  • Alberto “Beto” Casellas, Executive Vice President and CEO, Health and Wellness, Synchrony
  • Fernando Aguirre, Board of Directors, Synchrony
  • DJ Casto, Executive Vice President and Chief Human Resources Officer, Synchrony
  • Lucy perez, Senior Partner, McKinsey
  • Ambre-Marie Medina, Vice President, Product Strategy, Responsible for Hispanic Segment and Hispanic Network Development, Synchrony

Today’s announcement and the formation of the Latinx Executive Alliance are part of Synchrony’s larger effort to support diverse communities, including the first $ 15 million commitment to venture capital funds led by investment partners Latinx, Black and women in May 2021, the launch of its Advancing Diverse Talent (ADT) initiative and the Education as Equalizer initiative to expand access to higher education, vocational training in high growth areas and financial literacy for underserved communities and its own workforce.

For more information on the Latinx Executive Alliance and the “Impacto” event, visit or send an email Elizabeth caraballo, Senior Vice President, Diversified Talent Strategy, Synchrony, and Latinx Executive Alliance Program Director, at [email protected].

About synchronization

Synchrony (NYSE: SYF) is a leading consumer financial services company. We offer a wide range of specialized financing programs, as well as innovative banking products for consumers, in key industries including digital, retail, home, automotive, travel, health and animals. of company. Synchrony allows our partners to increase their sales and retain consumers. We are one of the largest private label credit card issuers in United States; we also offer co-branded products, installment loans, and consumer finance products for small and medium-sized businesses, as well as healthcare providers.

Synchrony is changing what’s possible with our digital capabilities, deep industry expertise, actionable data insights, seamless customer experience, and personalized financing solutions.

For more information, visit and Twitter: @Synchrony.

Media contact:
Michelle blaya
[email protected]


SOURCE Synchrony Financial

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